Microsoft is targeting Y Combinator startups with substantial Azure cloud credits, particularly for AI workloads, as part of its strategy to capture cloud market share away from Amazon Web Services (AWS). The program, launched in partnership with Y Combinator, provides $350,000 in Azure credits and highlights Microsoft’s growing strength in artificial intelligence, aided by its close collaboration with OpenAI. And the strategy looks to be working. As of mid-2023, 58% of Y Combinator companies have accepted Microsoft’s offer.

While AWS has long dominated the cloud services market and offers its own extensive credit program, Microsoft’s AI focus is helping it make significant inroads. Microsoft’s credits are appealing to startups seeking to leverage AI while maintaining operational cost efficiency.¹

AWS, however, counters that despite accepting promotional credits, most startups eventually turn to its platform for security and scalability. AWS recently doubled the value of credits offered through its Activate program, with startups that recently secured Series A funding now eligible for $200,000 in AWS credits. These credits will also see their expiration date boosted to three years, up from just one. Likewise, seed-stage startups are eligible for $100,000 in credits.²

The competition between Microsoft and AWS reflects a broader trend in the cloud market, where companies increasingly rely on multiple cloud providers for resilience and access to diverse technologies. Microsoft has narrowed AWS’s lead, with Azure now holding 25% of the market compared to AWS’s 31%. Both companies continue to invest heavily in AI, as evidenced by Microsoft’s collaboration with OpenAI and AWS’s investment in Anthropic.³

Salesforce Inc

Salesforce posted strong fiscal Q2 results, surpassing Wall Street estimates and raising its full-year profit outlook. The software giant reported $9.33 billion in revenue, edging past the $9.23 billion expected and reflecting 8% YoY growth, driven by higher average revenue per user due to a shift towards premium products.

Net income rose to $1.43 billion, up from $1.27 billion in the same period last year. For Q3, Salesforce projected revenue between $9.31 billion and $9.36 billion, slightly below analysts’ expectations of $9.41 billion.⁴

Looking ahead, the company plans to launch an AI-powered “Einstein Copilot” for merchants this fall, designed to streamline the creation of product pages, marketing briefs, and email campaigns with minimal human input using natural language prompts. Einstein Copilot will also use an AI-based decision engine to leverage real-time customer data from the cloud to provide instant personalized promotions, offers, and experiences for customers.⁵

Trend Micro Inc

Trend Micro has strengthened its AI offerings by integrating NVIDIA AI Enterprise into its Vision One Sovereign Private Cloud, targeting businesses and governments. This move enhances cybersecurity for AI deployments, ensuring organizations can securely adopt AI without increasing risk. The solution leverages NVIDIA NIM microservices, which are part of the NVIDIA AI platform, to bolster business resilience while maintaining data sovereignty across cloud, on-premises, and AI data centre environments.

Trend Micro’s partnership with NVIDIA focuses on securing generative AI and protecting against vulnerabilities and misconfigurations. Certified in over 175 countries, Trend’s technology is designed to meet stringent compliance standards. The integration aims to enable governments and critical infrastructure organizations to adopt AI securely without compromising data integrity.

By providing on-demand access to NVIDIA Tensor Core GPUs, Trend Micro offers advanced AI security that can be applied across various platforms. This collaboration addresses the growing demand for reliable AI security for cloud applications, helping enterprises and governments deploy AI effectively while safeguarding against emerging cyber risks.⁶

Investing in Cloud Computing with DATA ETF

If you’re interested in investing in a cloud computing ETF, consider the Evolve Cloud Computing Index Fund (DATA ETF), Canada’s first cloud computing ETF. DATA ETF invests primarily in equity securities of companies located domestically or internationally that have business operations in the field of cloud computing. To learn more about DATA ETF, please click here: https://evolveetfs.com/data/.

Portfolio Strategy and Activity

For the month, Fortinet Inc made the largest contribution to the Fund, followed by CrowdStrike Holdings Inc and ServiceNow Inc. The largest detractors to performance for the month were Alphabet Inc, followed by Amazon.com Inc and Snowflake Inc.

 

Sources

  1. Novet, J., “Microsoft’s cloud is ‘no-brainer’ for some AI startups, helping Azure gain ground on AWS,” CNBC, August 2, 2024; https://www.cnbc.com/2024/08/02/microsoft-touts-cloud-momentum-from-y-combinator-startups.html
  2. Zulhusni, M., “AWS boosts startup credits, challenges Microsoft in AI cloud battle,” CloudTech, July 1, 2024; https://www.cloudcomputing-news.net/news/aws-boosts-startup-credits-and-challenges-microsoft-in-ai-cloud-battle/
  3. Novet, J., “Microsoft’s cloud is ‘no-brainer’ for some AI startups, helping Azure gain ground on AWS,” CNBC, August 2, 2024; https://www.cnbc.com/2024/08/02/microsoft-touts-cloud-momentum-from-y-combinator-startups.html
  4. Novet, J., “Salesforce tops earnings estimates, CFO Amy Weaver to step down,” CNBC, August 29, 2024; https://www.cnbc.com/2024/08/28/salesforce-q2-earnings-report-2025.html
  5. “Salesforce Unveils New Einstein 1 Marketing and Commerce Innovations to Power the Complete Customer Journey with Unified Data and Trusted AI,” BusinessWire, May 22, 2024; https://www.businesswire.com/news/home/20240522670149/en/
  6. “Trend Micro Strengthens AI Deployments for Enterprises and Governments with NVIDIA AI Enterprise,” Trend Micro, August 7, 2024; https://newsroom.trendmicro.com/2024-08-07-Trend-Micro-Strengthens-AI-Deployments-for-Enterprises-and-Governments-with-NVIDIA-AI-Enterprise

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