- Enthusiast will promote Evolve’s “HERO” ETF across its network of gaming websites and YouTube channels
- Evolve ETFs to be featured as premium sponsor of Gaming Industry Summit at EGLX 2019
- Evolve ETFs will be exclusive ETF sponsor of GamingStreet.com, Enthusiast’s site dedicated to gaming investment news
TORONTO, CANADA – August 6, 2019 – Enthusiast Gaming Holdings Inc. (TSXV: EGLX)(OTCQB: EGHIF), (“Enthusiast” or the “Company”), one of the largest vertically integrated video gaming media companies in North America, is excited to announce that it has entered into a marketing agreement (the “Agreement”) with Evolve ETFs (“Evolve”) to provide marketing strategy and consultation, integrated advertising, and content solutions across Enthusiast’s online network and events to promote Evolve’s HERO esports index [Evolve E-Gaming Index ETF].
HERO is Canada’s first esports ETF, and is designed to provide investors with access to equity securities of companies in the video game industry. The HERO Index aims to capture the performance of the Solactive gaming and esports Index. The passive fund incorporates global securities with exposure to the video game and esports markets.
Under the Agreement, Enthusiast Gaming will launch a year-long advertising campaign for Evolve across its Canadian inventory of digital advertising solutions on its network of websites. In addition, Enthusiast will create advertising editorials and content through its newest website, GamingStreet.com, which was launched to inform and educate investors about the gaming industry. Evolve will also be the premium sponsor at the Gaming Industry Summit, which will be held on the opening day of Enthusiast Gaming Live Expo (EGLX) in October 2019. Further details on the Gaming Industry Summit will be announced shortly.
“As the provider of Canada’s first eGaming ETF, we are pleased to launch this partnership with the largest publicly traded video game media and esports company in North America,” said Evolve ETFs President and CEO, Raj Lala. “Enthusiast Gaming’s many offerings to this growing sector further legitimizes the global community surrounding eGaming. With eGaming revenue projected to exceed $152 billion in 2019, this partnership signifies an opportunity to serve a rapidly expanding consumer base as well as Canadian investors.”
Menashe Kestenbaum, Founder and CEO of Enthusiast Gaming commented, “We’re proud to be chosen as the marketing partner to Evolve ETFs. This demonstrates Enthusiast Gaming’s continued authority and reach in gaming media along with the impact that our network distribution and events can provide to companies and brands that need wide exposure to this demographic. With the gaming industry’s rapid rise and the emergence of investment opportunities, it is exciting to be at the forefront in providing creative advertising solutions.” He continued, “We look forward to the success of HERO and taking part in the continued growth and success of the gaming industry.”
About Enthusiast Gaming
Founded in 2014, Enthusiast Gaming is one of the largest vertically integrated video game companies and has the fastest-growing online community of video gamers. Through the Company’s organic and acquisition strategy, it has amassed a platform of over 150 million monthly visitors across its network of websites and YouTube channels. Enthusiast also owns and operates Canada’s largest gaming expo, Enthusiast Gaming Live Expo, EGLX, (eglx.ca) with approximately 55,000 people attending in 2018. For more information on the Company, visit www.enthusiastgaming.com.
About Evolve Funds Group Inc.
With assets under management of over $485 million, Evolve is Canada’s fastest-growing ETF provider since launching its first suite of ETFs on September 20, 2017. As a leader in thematic ETFs, Evolve specializes in bringing innovative ETFs to Canadian investors. Evolve’s suite of ETFs provide investors with access to: (i) long term investment themes; (ii) index-based income strategies; and (iii) some of the world’s leading investment managers. Established by a team of industry veterans with a proven track record of success, we create investment products that make a difference. For more information, please visit www.evolveetfs.com.
Head of Investor Relations & Marketing
This news release contains certain statements that may constitute forward-looking information under applicable securities laws. All statements, other than those of historical fact, which address activities, events, outcomes, results, developments, performance or achievements that Enthusiast anticipates or expects may or will occur in the future (in whole or in part) should be considered forward-looking information. Such information may involve, but is not limited to, comments with respect to strategies, expectations, planned operations and future actions of the Company. Often, but not always, forward-looking information can be identified by the use of words such as “plans”, “expects”, “is expected”, “budget”, “scheduled”, “estimates”, “forecasts”, “intends”, “anticipates”, or “believes” or variations (including negative variations) of such words and phrases, or statements formed in the future tense or indicating that certain actions, events or results “may”, “could”, “would”, “might” or “will” (or other variations of the foregoing) be taken, occur, be achieved, or come to pass. Forward-looking information is based on currently available competitive, financial and economic data and operating plans, strategies or beliefs as of the date of this news release, but involve known and unknown risks, uncertainties, assumptions and other factors that may cause the actual results, performance or achievements of Enthusiast to be materially different from any future results, performance or achievements expressed or implied by the forward-looking information. Such factors may be based on information currently available to Enthusiast, including information obtained from third-party industry analysts and other third-party sources, and are based on management’s current expectations or beliefs regarding future growth, results of operations, future capital (including the amount, nature and sources of funding thereof) and expenditures. Any and all forward-looking information contained in this press release is expressly qualified by this cautionary statement. Trading in the securities of the Company should be considered highly speculative.
Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.
The securities of the Corporation have not been and will not be registered under the United States Securities Act of 1933, as amended and may not be offered or sold in the United States absent registration or an applicable exemption from the registration requirement. This press release shall not constitute an offer to sell or the solicitation of an offer to buy nor shall there be any sale of the securities in any jurisdiction in which such offer, solicitation or sale would be unlawful.